LEE CANYON: INDUSTRY LEADER IN THE GROWTH OF YOUTH PARTICIPATION IN SKIING AND SNOWBOARDING

Kids in Las Vegas have been skiing/snowboarding in such record numbers that Lee Canyon is now a leader in the growth of youth participation in the sport, which nationwide[1], has been on a decade-long decline. Fueling local youth enthusiasm are Lee Canyon’s popular ski and snowboard youth programs, Mountaineers and Freeriders. Registration is now open for January and February sessions of the month-long weekend programs for kids between 4 and 12. Sessions typically sell out before opening day; resort officials encourage parents to register kids early. 

“This winter will be extra special for kids at Lee Canyon. Our new Ponderosa quad chairlift will enhance our youth programs. The terrain it serves is perfect for progressing skills and having fun,” says Jim Seely, Lee Canyon’s director of marketing and sales.  

Mountaineers is a ski-only program for kids 4 to 6 years old. Children learn foundational skills, including safety and mountain awareness. Freeriders is a ski or snowboard program for kids of all levels between 7 and 12 years old that builds technical skills and confidence while emphasizing fun. Kids can register for either the Saturday or Sunday group for $199 per session or $329 for the January and February sessions. The programs run from 9 a.m. to 12 p.m.

Also new this year is Lee Canyon’sPower Kids Pass, which offers children aged 12 and under free unlimited skiing and snowboarding at Lee Canyon and sister properties like nearby Brian Head Resort in southern Utah, Arizona Snowbowl in Flagstaff, Purgatory Resort in Durano, Colo., and other Mountain Capital Partners resorts. Parents must register children online and in advance of their visit. 

Lee Canyon typically opens for the winter season in early or mid-December, depending on weather conditions. For more information, visit www.leecanyonlv.com. 


[1] According to the National Ski Area Association

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Stephanie Forté is a storyteller, connector, and problem-solver inspired by the great outdoors and energized by the transformation of people, communities, and brands. She is a longtime advocate for public lands, outdoor recreation, and women’s health.

She spotlights people and organizations creating meaningful change in her writing and award-winning PR strategies. Stephanie also mines her life for stories, and her published essays have helped others navigate challenges and to feel less alone.

Stephanie Forte